Voice of NCR: Bicycling is Preferred Activity for Fitness; Road Master Cycles Emerges as First Choice Brand

On Sunday, June 3, 2018, the United Nations General Assembly in New York celebrated the very first World Bicycle Day in order to acknowledge and celebrate the existence of bicycles all across the globe. Ever since then, each year on June 3 we celebrate World Bicycle Day.

Bicycles have been an important part of human civilization. While stories about who invented the bicycle are up for debate, German Inventor Karl von Drais is often credited with developing the first bicycle in 1817. Drais' invention was further refined by French creators such as Pierre Lallement, Pierre Michaux, and Ernest Michaux, which became increasingly popular over the years. 

Today, various types of bicycles are available in the market that are used for recreational purposes, commuting, and even professional work. 

The idea behind World Bicycle Day was to draw attention to the health benefits of using the bicycle — a simple, affordable, clean and environment-friendly sustainable means of transportation. As a sustainable transport system, bicycles promote economic growth, reduce inequality, and help fight against climate change. Furthermore, World Bicycle Day encourages the Member States to incorporate bicycles in national and sub-national development.

As a low-impact form of exercise, cycling also has plenty of health benefits — it keeps you fit, helps in protecting you from serious diseases such as stroke, heart attack, some cancers, depression, diabetes, obesity and arthritis to name a few.

According to a report by CRISIL Ratings Ltd., India’s bicycle industry is pedaling to decadal high demand growth of 20% this fiscal year. Such a high growth rate is being attributed to the ongoing COVID-19 pandemic that has spurred demand for bicycles owing to improving fitness consciousness and leisure requirements of the masses.

Given the constraints posed by the pandemic on fitness and leisure options, people are increasingly taking up cycling as a hobby to stay fit, rejuvenate and to socialize (while social distancing). 

With so many options available in the market, choosing the bicycle which is right for you can become overwhelming. It is for this reason we conducted an online poll in Delhi/NCR and found that Road Master Cycles are first choice among respondents owing to their solid buildquality and customer-focused approach of the company.

Road Master Cycles is India's fastest growing bicycle company that offers riders highly durable and cost-effective bicycles, along with awesome design choices. The brand offers best value products and services along with cutting-edge technology and dedicated round-the-clock customer support.

Reacting to this development, Gyan Singh, CEO, Road Master Cycles, said that, “We are happy at this development where users have rated us as top choice and we thank them for trusting in us. We are determined to deliver best quality with customer satisfaction.”

Given the current state of the world where pollution is rising at an alarming rate, and people are leading unhealthy lifestyles, incorporating cycling in our lifestyle is the need of the hour. Not only does it help us stay healthy, it also reduces the overall carbon emission which goes a long way towards making this world a better place for the next generations.